This Valentine’s Day, celebrate your love for your planet by planting a tree! Plant a tree This Valentine’s Day, celebrate your love for your planet by planting a tree! Plant a tree Stay up to date on major announcements, exciting collaborations, and more. Visit our Newsroom We make it simple for anyone to plant trees, and together we can make an incredible impact. Learn more Stay up to date on major announcements, exciting collaborations, and more. Visit our Newsroom We make it simple for anyone to plant trees, and together we can make an incredible impact. Learn more Become a business partner to improve your company’s sustainability initiatives and make an impact. Learn more See how your support and leadership can help us fund reforestation efforts across the globe. Learn more Become a business partner to improve your company’s sustainability initiatives and make an impact. Learn more See how your support and leadership can help us fund reforestation efforts across the globe. Learn more Read about stories from the field, interesting facts about trees and get your healthy dose of nature. Visit our blog Comprised of lesson plans, learning modules, resources, and activities, our T.R.E.E.S. School Program is the perfect addition to your curriculum. Learn more Read about stories from the field, interesting facts about trees and get your healthy dose of nature. Visit our blog Comprised of lesson plans, learning modules, resources, and activities, our T.R.E.E.S. School Program is the perfect addition to your curriculum. Learn more Our fan-favorite Reforestation T-Shirt. Wear it with pride to show your support of reforesting our planet, one tree at a time. Shop now Give the gift that lasts a lifetime! Choose an image, write your personalized message and select a delivery date to gift a tree. Gift a tree Our fan-favorite Reforestation T-Shirt. Wear it with pride to show your support of reforesting our planet, one tree at a time. Shop now Give the gift that lasts a lifetime! Choose an image, write your personalized message and select a delivery date to gift a tree. Gift a tree Nope! Reforestation has been getting a lot of attention in recent years, with some touting it as the #1 climate change solution, and others worrying that it’s taking the spotlight away from other sustainability priorities. So we’re here to set the record straight: we don’t believe that planting trees is a cure-all for the planet’s problem of pollution and climate change. There, we said it! Trees definitely deserve their moment in the sun, because planting ecologically appropriate seedlings in areas that have been degraded or deforested is a powerful restoration strategy. But while this is obviously our focus as a reforestation nonprofit, we fully recognize that it should be considered in context of the bigger challenge at hand. Many scientists worry that in the wave of enthusiasm for getting trees in the ground, other actions that are equally as important but trickier to implement, are neglected. And they’re right, because if we don’t conserve existing forests (and other ecosystems), phase out fossil fuels, and get our emissions under control, it might not matter how many trees are planted. Scientists also worry that climate change effects like drought, disease, and wildfires will reduce the amount of carbon that forests are able to absorb over time. And changing climatic conditions are already shifting the growing ranges of many species. While we can never truly predict the future, we can follow the data and learn what works and what doesn’t. What’s clear is that while tree planting is greatly beneficial, it isn’t the only thing we should be doing. And promoting it as a silver bullet risks missing the forest for the trees. To keep our temperature increases below 1.5-2°C, we have to get at the roots of the issue — and unfortunately, they run deep. Taking bold action to  protect existing forests  and reduce global greenhouse gas emissions is essential and should receive the same attention as land restoration. What else? Well, here’s a start: Let’s do all of this AND plant trees along the way. When we do focus on reforestation, it’s important not to simply plant trees anywhere just to say you did. Many factors need to be considered to ensure genuine environmental and social impact. That means making assessments of the land and current land use, knowing which local tree species will be most suitable now and in the future, having processes to scale seedling production at nurseries, developing a solid pre and post planting plan, and ensuring local staff or volunteers are on board. And that’s all before a single tree is planted! Including local communities is essential because it not only improves project success and tree survival rates, it also reduces the risk of future deforestation. And besides, making sure we’re having a positive social impact is just the right thing to do. By planting trees thoughtfully, we ensure that quality is prioritized over quantity — and that reforestation is conducted in a way that benefits nature, people, and wildlife. And we look to experts in related fields to apply the same level of detail to other angles of addressing climate issues. It is by working together across different sectors that we will start to see the biggest possible impact. Meaghan works to share our story far and wide, manages our blog calendar, coordinates with the team on projects + campaigns, and ensures our brand voice is reflected across channels. With a background in communications and an education in environmental conservation, she is passionate about leveraging her creativity to help the environment! 01/02/2024 by Gabrielle Clawson 30/01/2024 by Gabrielle Clawson 25/01/2024 by Meaghan Weeden 23/01/2024 by Meaghan Weeden 16/01/2024 by Meaghan Weeden 09/01/2024 by Meaghan Weeden